Amp up your look with Powder Play, your go-to for instant texture, lift, and bold volume. This fragrance-free powder with no product buildup creates long-lasting hold and body for up to 72 hours. Apply to the roots for instant lift or sprinkle throughout your hair for defined texture and standout style. Reactivate the formula with a quick massage. Our product is your effortless shortcut to visible thickness and irresistibly full locks.